Articles

The Articles table displays all articles with at least one pageview.

This table provides key insights into how users are interacting with articles and other pages on your website.

Articles Table Breakdown

The table columns depend on which tab you are currently viewing.

For Realtime, the table columns are:

1. Page Title

2. Live Users

3. Scroll Depth

4. Time Spent

5. Recirculation

For Today, the table columns are:

1. Page Title

2. Uniques Today (Users)

3. PVs Today

4. Scroll Depth

5. Time Spent

6. Recirculation

For 7 Days, the table columns are:

1. Page Title

2. Pageviews

3. Scroll Depth

4. Time Spent

5. Recirculation

Let's go through what each of the columns mean.

Page Title

This column shows the title of the page along with other page attributes:

A: Category – The section or topic the article belongs to. (e.g., NHL, Tennis, WWE)

B: Author – The writer of the article. (e.g., Jackson Weber, Pritha Ghosh, Sidharth Sachdeva)

C: Published Date – The date the article was published. (e.g., Feb 21, 2025)

D: Title – The page title of the article.

Live Users

Displays the number of users currently reading the article in real-time.

Scroll Depth

Represents how far users are scrolling down the page, on average for the given time period. A higher percentage means users are reading more of the content.

Time Spent

Shows the average duration that live users stay engaged with the article for the given time period.

Recirculation Rate

Indicates the percentage of users who navigate to another internal page from this article for the given time period. A lower rate may suggest the need for better internal linking.

Uniques Today (Users)

This column shown under the Today tab only shows the number of unique users that have visited the given page today so far.

PVs Today

This column shown under the Today tab only shows the total number of pageviews the given page has received today so far.

Pageviews

This column shown under the 7 Days tab shows the total number of pageviews received by the page in the last 7 days.

How To Use This Data

This table provides an overview of which articles are performing well and which are losing traffic. Monitoring it can help you:

• Identify high-performing content to amplify through social media, newsletters, or other platforms.

• Spot underperforming articles that may need content updates or SEO improvements.

• Discover older articles that are suddenly attracting traffic and leverage them further.

• Detect potential issues. For example, an article with high pageviews but low recirculation may need better internal linking, while one with high pageviews but low time spent and scroll depth may indicate a content or usability issue.

Exporting Article Data

You can export article-level data from the Today and 7 Days tabs for external analysis or reporting.

How to export:

1. Go to either the Today or 7 Days tab.

2. Apply any filters you'd like — such as Category, Page Type, Location, etc.

3. Click the Export button at the top of the table.

4. A CSV file will download automatically to your computer.

The CSV file includes:

• Article title and URL

• Page Views

• Average Scroll Depth

• Average Time Spent

• Recirculation Rate

• Page Views broken down by Traffic Source

This export contains data for all articles that received traffic within the selected time frame.